Original thinking

Frameworks for understanding communities

Clear models for explaining how trust, belief, behaviour and authority move through online communities.

Framework

Community Intelligence Stack

The system that turns conversations into evidence, insight, decisions and action.

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Framework

Community Intelligence Scorecard

A nine-criterion method for measuring perception, participation and strategic value.

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Framework

Customer Insight Triangle

A model connecting what customers say, what they do and what they believe.

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Framework

Community Gravity

The force that makes people stay because relationships, history and routines already exist.

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Framework

Belief Correction

The moment new evidence forces a community to reconsider what it believed.

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Framework

Narrative Compression

The way a complicated event is reduced to one simple story that spreads.

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Framework

Trust Collapse

The process through which repeated doubt becomes a wider loss of confidence.

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Framework

Mission Premium

The higher standard people apply to a company because of what it claims to stand for.

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Framework

Market Gravity

The pull created when attention, evidence and participation gather around one market leader.

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Framework

Hype Hangover

The disappointment left when intense anticipation meets a weaker lived experience.

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Framework

Expectation Gravity

The pressure created when past success raises expectations for everything that follows.

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Framework

Share of Consensus

How strongly a brand or idea appears within trusted community recommendations.

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Use the library

Move from observation to explanation

Articles show what is happening. Frameworks help explain why it is happening and what may happen next.