Full definition
A Scorecard criterion measuring how positively communities describe the experience, quality and usefulness of a company's products or services. The meaning should be applied in context, with evidence and limitations made clear whenever the term supports research or measurement.
Why it matters
Product Satisfaction helps researchers and decision-makers use consistent language when interpreting community conversations and their market implications.
Example
A Community Intelligence analysis may use product satisfaction to explain a repeated pattern in how people discover, evaluate or recommend a brand.
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Further reading
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